Client result · Socials / Content Strategy

Gael: $230k a year in socials and content strategy

Gael works in socials and content strategy. Here's what Gael has shared about working with Doju, in Gael's own words and on video.

$230k/year

Gael · Socials / Content Strategy

"Oliver is the best mentor out there, refined my offer, great experience, would highly recommend"

Watch Gael tell it

The result

We've shared two results for Gael on the site, and they're listed separately.

• $230k a year, listed under Socials.
• $20k a month, listed under Content Strategy, with the note: "Currently running the entire businesses via inbound messages now."

That second part is the one I'd point to. Inbound means clients are coming to Gael, rather than Gael chasing them. The quote above also mentions that we refined the offer.

That's everything we've published so far. For the rest, watch the video above.

What Doju covers for social media and content strategists

If you sell socials or content, you'd think getting clients would be easy. Often it isn't. You end up seen by other marketers, not by the businesses with budget. Here's how the four stages Doju works on apply.

• Heard. Getting in front of the people with budget, not your peers. The funnel is mapped to your strengths, whether that's content, warm outreach or referrals.
• Hooked. An offer and niche that click straight away. This is where the Define and Offer steps of the Doju Method come in: who you're for, and a package built around the result they want.
• Heat. Proof, content and a pre-call process that warms leads before they speak to you. There are also tools like the Social Planner OS and the Content Variation AI Extender to keep your own content going without eating your week.
• Hired. The 20 minute sales call, proposal templates and 110+ ready-to-send replies, from the first DM to "can you do it cheaper?".

For more on building steady demand, read how to get consistent clients as a designer. The same principles apply to content work.

Is this realistic for you?

Gael's numbers are Gael's own. Results vary, and they depend on how much of the system you actually put in place.

Doju is for creative business owners, and that includes social media managers and creative strategists, not just designers. Most members are earning $3k to $15k a month when they join, and know they should be doing better.

It's not for you if you haven't provided your service before and don't have clients yet. It's also not for people who want to buy something and never open it. Most members spend 3 to 5 hours a week on implementation.